Elements of a Chapter Media Kit

This was a handout at PRSSA National Assembly in our Leadership Training Sessions. This is great information for Chapters to extend to new members or to people who are interested in learning more about PRSSA.

Things to include in your Chapter’s Media Kit:


  • About the Chapter
  • Chapter Mission Statement
  • About PRSSA Society as a whole
  • PRSA affiliation
  • Chapter firm information

Fact Sheet

  • Unique facts about the Chapter
  • Number of members, exective board positions
  • Chapter charter
  • Facts about the Chapter history


  • Executive board members
  • advisors

Featured Press Releases

  • Chapter news on PRSSA website
  • Any releases sent out

Contact information for Chapter and Chapter leadership

  • name, email, phone number, website, Twiter, Facebook, Linkedin, etc.


  • Chapter photos from events, meetings and such WITH captions


  • from Chapter President and Advisor on importance of PRSSA

Chapter awards

  • any kind of awards or recognition for your Chapter


The PRSSA at Western Carolina University! Tweet us @WCUPRSSA!
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